Psoraisin

Tasked with increasing on-shelf visibility and brand recognition for the product Psoriasin, the team and I developed a 30 second video advertisement, with an accompanying landing page and signature tagline – Fight Back Against Flare-Ups. The client loved the new direction for the product and the central animation in the video offered a unique and ownable element that Psoriasin could leverage for further marketing.

Art Direction: Danny Allegretti
Copywriting: Dylan San Roman